On a spring evening in May, 500 financial marketing, communications, and media professionals from over 115 companies gathered at the Ziegfeld Ballroom in New York City. The event was the 29th Annual Financial Communications Society Portfolio Awards, sponsored by The Wall Street Journal, Barron’s, Fox Business, and LinkedIn.
The black-tie gala celebrated the most creative financial marketing and communications leaders in the US, including GK3 Capital. Winners were selected from among 500+ entries by a judging panel of 40 industry experts.
GK3 Capital took gold, silver, and bronze – a three medal total – for excellence in financial communications.
Gold Medal: Boutique Joins the “Bigs”
GK3 Capital earned a gold medal in the financial institutions print collateral category for its media credit fund launch deck on behalf of its client, an innovative fund sponsor. “Our goal was to introduce the deep expertise of the fund sponsor and to educate investors on the intriguing ecosystem of global media finance,” said John Gulino, GK3 Capital Founder and CEO.
Alongside GK3 in the category, Jackson National Life Insurance took silver and Bank of America took Bronze. “With GK3 Capital, boutique asset managers can compete with the largest firms in the industry,” added Gulino.
“With GK3 Capital, boutique asset managers can compete with the largest firms in the industry.”
Double Honors for Digital
GK3 Capital earned a rare double distinction, winning both Silver and Bronze Medals in the financial institutions digital collateral category. “We strive for excellence across the spectrum of digital communications,” noted Gulino. “This recognition reflects the versatility or our team and the varied clientele we serve.”
Other honorees in the category included Broadridge (gold) and Invesco, BNY Mellon Wealth, and Mizuho America (silver).
Helping Asset Managers Succeed
GK3 Capital earned its Silver Medal in the digital collateral category for its eBook, Asset Manager’s Guide to Digital Distribution. The eBook accompanies GK3’s video series on the topic. “Our mission is to help asset managers succeed at raising assets in a digital world. We created this eBook and video series to educate asset managers on how to harness the power of digital to strengthen distribution,” said Gulino.
Click this link to watch the video series and download the eBook.
“Our mission is to help asset managers succeed at raising assets in a digital world.”
Winning by Educating Advisors
Rounding out its 3 awards, GK3 Capital earned a Bronze Medal in the digital collateral category with “The RIA’s Guide to Tax-Favored 1031 Exchanges,” an eBook created on behalf of one of the nation’s largest commercial real estate and finance groups.
“Our client empowered us to create an end-to-end digital distribution process. Content was key. The eBook reflects the level of education our client sought to deliver to financial advisors,” stated Gulino.
Read the details in the case study.
How You Can Produce Award-Winning Content
In today’s digital world, content is critical to standing above the crowd and attracting and retaining investor capital. Learn how you can create award-winning content by downloading our FREE guide:
8 Steps to Creating Great Content that Attracts New Investors and AUM