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The Ultimate ETF Marketing Checklist: Launch Your ETF with Impact

A Comprehensive Guide to Creating a Winning Marketing Strategy for Your ETF Launch.
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What’s Inside the ETF Marketing Checklist?

Define Your Ideal Investor:

Learn how to segment and target retail investors, financial advisors, and institutions effectively.

Craft a Winning Strategy:

Get step-by-step guidance on building omnichannel marketing plans, including email, SEM, and programmatic advertising.

Content That Converts: 

Create compelling materials tailored to different stages of the investor journey, from awareness to decision-making.

Maximize Campaign Performance:

Discover tools for tracking KPIs, refining messaging, and boosting ROI through data-driven optimizations.

Stay Compliant:

Simplify regulatory complexities with a checklist to ensure all marketing efforts align with legal requirements.

Read what our clients are saying.

Digital Marketing Experts from A to Z

We hired GK3 to build a comprehensive digital marketing system. Initially focused on content marketing, GK3 transformed our entire sales and marketing, from CRM to content creation to lead generation.

When we needed a quick launch for a sub-brand, GK3 delivered an impressive logo, branding guide, and website in record time. John Gulino's leadership sets a tone of excellence, ensuring that GK3 prioritizes understanding client needs for creative and meaningful results. 

Andrew Ceccon

Chief Marketing Officer

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Incredible Team, incredible Results

Upon onboarding, GK3 quickly created amazing content and built our marketing funnel. They thoroughly understood our business model and effectively translated it into marketing content.

As HubSpot experts, they developed new marketing materials, landing pages, and website pages, and added lead scoring automation to our account, maximizing our HubSpot usage. Working with GK3 feels like having a world-class marketing department right down the hallway. 

Justin Volmer

Vice President, Strategic Initiatives

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Full service!

“With a focus on the RIA channel, it is especially important to leverage digital marketing to reach our target audience. Further, compelling content is essential.

GK3 not only helps us to create content, but also deliver that content in digestible, compelling formats.

We have expanded the scope of services we receive from GK3 who have provided excellent support and have been proactive with recommending services appropriate to our stage of growth.”

Jeff Holland

President

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Compelling storytelling

“GK3 does so many things for our company - we have a compelling story to tell and it is GK3 that packaged up that story and got it out to our target market, driving inbound interest beyond what our company has ever experienced.”

Bob Herrmann

Chief Executive Officer

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GK3 - Digital Distribution Experts

“GK3 Capital is a highly recommended partner for any asset management firm looking to grow utilizing a digital distribution strategy.

The combination of their inside-out knowledge of asset managers, investments, distribution, and digital marketing uniquely positions GK3 to help their clients efficiently and effectively raise capital.”

Craig Katz

Executive Vice President

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